Mike Gundy Fired: Lessons From Oklahoma State’s Coaching Change for Your SEO Strategy

Mike Gundy’s firing after 21 seasons at Oklahoma State is sending shockwaves across college football. Headlines are everywhere “Oklahoma State fires longtime coach Mike Gundy,” “Top candidates to replace Gundy,” “Early coaching landscape shifts.”

It’s a massive story in sports, but there’s also a lesson here for business owners: what happens when leadership stays too long, fails to adapt, or ignores the changing game? The answer is the same in football and in digital marketing you lose momentum, your team underperforms, and your fans (or customers) start looking elsewhere.

• Adapt or Get Left Behind
  Just like Oklahoma State must now adjust to NIL, transfer portals, and new competition, your business must keep pace with SEO changes. Algorithms evolve constantly, and if you keep running the same “playbook,” you’ll get outperformed.

• Recruiting Matters
  Gundy once dominated recruiting, but over time other programs passed him by. For businesses, your “recruiting” is customer acquisition. At E6 Media, we optimize your website, run Google Ads, and craft SEO strategies that keep customers choosing you not your competitors.

• The Cost of Standing Still
  Oklahoma State now owes Gundy $15M, a huge price for failing to evolve. In SEO, waiting too long to modernize your website or improve your ranking costs you leads and revenue.

• The Fresh Start Advantage
  While Gundy’s exit is the end of an era, it’s also the beginning of something new. That’s the same opportunity you have when you invest in a new SEO strategy or website build.

Don’t let your business “fall behind in the rankings” the way Oklahoma State did in the Big 12. At E6Media, we help businesses stay on top with websites, SEO, and Google Ads built for today’s fast-changing digital world.

👉 Contact us today and let’s build your winning strategy. read more on our SEO Service Page.